Technically Media: Why editorial strategy is an investment in growing your business

By Christopher Wink: We at Technically Media hear a lot of the same, but very valid, concerns about organizations moving toward content creation. We tend to see it all as an investment in the future, but we knew we needed to have a more direct take. So, of late, we’ve been giving a presentation focused on reversing all the reasons why organizations don’t get involved. See the presentation above, check the reasons and our answers below and have us come give this presentation or another to your group, business or organization.

Technically Media: Why editorial strategy is an investment in growing your business