Simone Pieranni, founder of China Files, explains: “China Files is a startup based in Beijing, focusing on in-depth coverage of China-related issues for Italian- and Spanish-speaking media outlets. Our business model is that of the news-agency: producing multimedia stories (text, video, pictures, interactive features) to re-sell to mainstream outlets. Currently we work with more than 30 European and South-American media outlets (print, radio, broadcasting and online). Recently we have started to offer supplementary services, too, as, for example, press roundups on China-related issues for Italian and Spanish corporations, press office consultancy for institutions (e.g. European Union, Embassies) and companies investing in China. These services are more remunerative than producing editorial content, but our main focus remains the journalistic activity.”
“Mangas Verdes” is a journalistic blog that gives information about 4 specific issues: Technology, Politics, Arts & Games. It was created, according to its CEO, Manuel Almeyda, to express “ideas not given in traditional mass media”.
Portal Parados is a Spanish online website that delivers information about employment, learning courses, activities and psychological assistance to a particular niche audience: un-employed citizens. It has been launched in 2009, and since then it is the only website in the country dedicated to this type of audience.