Category Archives: 2-5

Case Study: Lichfield Community Media (LCM) (UK)

The name of the publication and / or company

Lichfield Community Media (LCM)

Established

2009

Web Address

lichfieldlive.co.uk

Form of the company

Community interest company

Describe your site or business in few words.

Philip John, web developer, internet consultant: “LCM started as Lichfield Blog three years ago. Later on the name was changed to Lichfield Live. Recently LCM launched also Burntwood Live. (Lichfield and Burntwood are major towns in Lichfield District, in Staffordshire, which is home to about 97 000 people.)”

Philip John also runs his own web business, Journal Local, which offers a WordPress platform designed especially hyperlocal websites.

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Case Study: Hackney Citizen (UK)

The name of the publication and / or company

Hackney Citizen

Established

2007

Web Address

hackneycitizen.co.uk

Form of the company

2 limited companies: the publisher is Citizen Media Ltd and the trader is Hackney Citizen Ltd

Describe your site or business in few words.

Keith Magnum, editor-in-chief: “We publish an independent free monthly newspaper called Hackney Citizen and run a website by the same name. We distribute 10 000 copies around Hackney, a borough of North East London, in shops and cafés.

We’ve been monthly since July 2010. Before that we published quarterly, since July 2008. Initially, the website was just a holding page, probably for the first year, until about 2009 when we begun doing more frequent news online. Before that, we didn’t know about WordPress or the whole online hyperlocal scene in the UK. So it was a bit weird to suddenly find ourselves a part of it!

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Case Study: Tweetminster (UK)

The name of the publication and / or company

Tweetminster

Established

2009 December

Web Address

tweetminster.co.uk

Form of the company

Company limited by shares

Describe your site or business in few words.

Alberto Nardelli, CEO: “Tweetminster is a news platform. We curate news and opinion around any topic, industry or market. It’s a media platform that helps people and organizations discover the most relevant content about their personal interest by dynamically analyzing and organizing in real-time what networks and experts of influence around any topic, industry or market are paying attention to. What that means translated is that we analyze what experts on anything are paying attention to. Then we organize that content and those trends in real-time.

We build technologies that identify experts and then analyze that network. We operate as a public service in politics and current affairs and we work with clients around any topic – from Formula 1 to trading in the Middle East.

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Case Study: YouReporter (Italy)

The name of the publication and / or company

YouReporter

Established

2008

Web Address

www.youreporter.it

Form of the company

LLC

Describe your site or business in few words.

YouReporter is a citizen journalism website that has become a popular destination for people interested in sharing breaking news videos or pictures. Content uploaded on YouReporter.com is often re-used by big media outlets, especially during crisis events as well as for the daily coverage of local news.

Angelo Cimarosti, founder of YouReporter, explains: “We launched YouReporter in 2008, as a purely amateur initiative. I am a broadcast journalist and I have always felt frustrated by the vast amount of videos and pictures available online (it is often impossible for reporters to find them). So, together with Stefano De Nicolo (a broadcast journalist), Luca Bauccio (a lawyer) and Alessandro Coscia (a programmer/designer) we decided to launch a citizen journalism website mainly focused on visual contributions. And this was the right insight at the right time. Around 2009 in Italy we have assisted to an explosion of mobile devices with video-recording capabilities and so our website has become a popular destination for many “citizen journalists” interested in reaching a wider audience. After a 2-year start-up period (with no business plan at all), in 2010 we decided to invest more time and money in YouReporter. That was also because managing a video-centered website means that you spend a lot of money in bandwidth, hosting etc. Presently our business model is focused on free content (accessible and re-usable by whoever is interested) subsidized by advertising. Thanks to the huge amount of monthly unique visitors (1.5 million in December 2011) we are sure that advertising alone can be enough for our sustainability.”

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Case Study: WEBRONZA – Asahi Shimbun (Japan)

Based on an interview xxx date

The name of the publication and / or company

WEBRONZA – Asahi Shimbun

Established

June 2010

Web Address

webronza.asahi.com

Form of the company

A section of The Asahi Shimbun Company

Describe your site or business in few words.

Webronza is a renewed and online version of a liberal, forum-like magazine called ‘Ronza’ in Japan. ‘Ronza’ started in 1994 but was faced with suspension of publication in 2008 due to its small circulation.

The main contents of ‘Webronza’ fall into the following 5 categories: ‘Politics/International’, ‘Economy/Employment’, ‘Society/Media’, ‘Science/Environment’, ‘Culture/Entertainment’. With around 30 writers for each category, almost 150 writers,in and out of the company, are updating their opinion on latest issues.

In addition, special edition and features are updated on time, and literary reportages are also published. These are not free of charge with JPY 735 (tax included) for a package of all categories. JPY 262 (tax include) is for one category if contents are not subscribed to in a package. What’s more, even if there are free contents, ‘Webronza’ is making an effort to transfer their subscribers into those who pay to read. These contents include: corner of young researchers, overseas information, noteworthy blogs and NPO information, to name a few.

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Case Study: OurPlanet-TV (Japan)

Based on the interview made on 28.02.2011 with Hajime Shiraishi, OurPlanet-TV founder.

The name of the publication and / or company

OurPlanetTV

Established

2001/10/21

Web Address

www.ourplanet-tv.org

Form of the company

NPO (Not-for-Profit Organization)

Describe your site or business in few words.

OurPlanetTV is a non-profit alternative media organization that develops its own documentary and interview shows, and uploads them onto the internet. Although the group reports on a variety of social issues, its main focus is reporting on everyday life issues. Using community groups, movements, and labor organizations as their information sources, OurPlanetTV documents things happening in local areas and communities, mainly through videos.

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Case study: 47news (Japan)

Based on an interview made on April 14, 2011 with Mr. Masaru Imai,  Senior Executive Officer of the Press Net Japan Co., Ltd. that runs and operates 47NEWS news website.  The interview was conducted in Japanese.

The name of the publication and / or company

Press Net Japan Co., Ltd.

Established

September 2006

Web Address

www.47news.jp

Form of the company

Business corporation (joint-stock company)

Describe your site or business in few words.

“47NEWS” is a news website, bringing together local, national and international news and information from 52 newspapers across Japan and Kyodo News, Japan’s leading news agency. Kyodo News also provides national and international news to its newspaper publisher members for their print media. The number 47 stands for the number of prefectures that make up Japan.

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Case Study: Mangas Verdes (Spain)

The name of the publication and / or company

Mangas Verdes

Established

2004

Web Address

www.mangasverdes.es 

Form of the company

Personal Weblog

Describe your site or business in few words.

“Mangas Verdes” is a journalistic blog that gives information about 4 specific issues: Technology, Politics, Arts & Games. It was created, according to its CEO, Manuel Almeyda, to express “ideas not given in traditional mass media”.

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Case study: Ampparit.com (Finland)

The name of the publication and / or company

Ampparit Ltd.

Established

Established in July 1st 2004, a joint stock company established in 2007.

Web Address

www.ampparit.com

Form of the company

A joint stock company

Describe your site or business in few words.

Ampparit.com is a news portal service that gathers and updates almost all of the Finnish news headlines on one site. The news headlines are divided in the different categories that enable the user to navigate according to his/hers interests. For example business, culture, politics, ice hockey, food etc. In addition there are user related categories, created by the site community: for example the most popular headlines per clicks or the most recommended headlines.

There is a weather service, web-TV, TV-guide, and a news map that puts together news by geographical location. Naturally the service also follows what is shared in social media: in a mix-up of social media and news coverage it follows the most shared topics in Facebook, Google+ and Twitter.

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Case study: Talk to the Press (UK)

The name of the publication and / or company

Talk to the Press

Established

2008

Web Address

www.talktothepress.co.uk

Form of the company

Ltd

Describe your site or business in few words.

Natasha Courtenay-Smith’s press agency. Media experts, helping ordinary people handle press attention, and selling stories to newspapers, magazines and TV.

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