5-10

Case studies that belong to category 5-10.

Case Study: ScraperWiki (UK)

May 26, 2012 in 5-10, Aggregation, Case Studies, Consulting, News, Selling data, Training, UK | No comments

The name of the publication and / or company

ScraperWiki

Established

2009

Web Address

scraperwiki.com

Form of the company

Limited company

Describe your site or business in few words.

Aine McGuire, CMO: “Scraperwiki is a place where a community of coders and data scientists congregate to sift data. it’s also a data hub, a place for collection of information into a database and turning it into a form that people can use. Our business is ‘software as a service’.

We have a web-based platform where programmers write scripts to get, clean and analyse data sets. They can simply schedule code to run automatically, and they can reuse the structured data with our flexible API. We also have a data request service, which enables businesses to work with our data scientists and extract value from data. They can see their data being created, control access to it, and download the resulting spreadsheets.

Read the rest of this entry »

Case Study: Dijonscope (France)

May 24, 2012 in $50.000-$100.000, 5-10, Case Studies, Donations, France, Local, Membership, News, Original content | No comments

The name of the publication and / or company

Dijonscope

Established

September 2009

Web Address

www.dijonscope.com

Form of the company

French equivalent of LLC

Describe your site or business in few words.

Dijonscope is a regional online news site with a strong identity for independent journalism. It is the first online daily regional to be officially recognised as a press organisation under French authorities. The mission statement representing the work of the journalists on the site is impassioned: Inform, investigate, and criticize.

The team of Dijon-based journalists focus on quality rather than quantity, with editorial decisions being more about cutting-edge investigative or informative reporting than following the day-to-day highlights from institutes – formerly the fodder of regional printed press. Their value for readers is in creating ‘ a rigorous and independent range of information, drawn and filtered by journalists and correspondents whose intellectual integrity is uncompromising’.

Read the rest of this entry »

Case Study: Urheiluviikko.net (Finland / Malta)

April 17, 2012 in 5-10, Ad networks, Case Studies, Consulting, CPA - Lead Generation, Finland, More than $100.000, Original content, Pay Per Post, RSS Advertising, Special editions of content, Sponsorship, Sports, Text links | No comments

The name of the publication and / or company

Urheiluviikko.net, High Roller Factory Ltd.

Established

The site was established by DeeReal t:mi in 2006. In 2010 the ownership of the site was transferred to High Roller Factory Ltd.

Web Address

 Urheiluviikko.net

Form of the company

Urheiluviikko.net was originally launched by DeeReal, Pekka Värre’s one man company. Currently the site is owned by High Roller Factory Ltd, a Maltese joint stock company.

Describe your site or business in few words.

Urheiluviikko.net is a website that is aimed for enthusiastic sport followers and sport betters. The main emphasis is on football, ice hockey and other sports favored by the Finns.

Read the rest of this entry »

Case Study: Blottr Digital Limited (UK)

April 11, 2012 in 5-10, Ad networks, Case Studies, Citizen Journalism, More than $100.000, News, Original content, Software, plugins or apps, Sponsorship, UK | 1 comment

The name of the publication and / or company

Blottr Digital Limited

Established

August 2010

Web Address

Blottr.com

Form of the company

Limited company

Describe your site or business in few words.

Adam Baker, the founder:

“Blottr is a citizen journalism news service that enables anyone to capture, report and collaborate on news they are witnessing from mobile to web instantly.

When I was watching the atrocities of 9/11 unfold, I was surprised it took CNN as long as it did to break the coverage of what was going on. Yet there were hundreds of people capturing the footage without an outlet for it. Then, maybe 2 years ago, I saw a documentary using that footage the citizens had been capturing, and it was really powerful – raw, really engaging. It got me thinking that there’s got to be a better way to enable people on the scene to report the news. I’m also a news junkie, I really love news. Here in the UK paywalls are going up and the mainstream media is laying off lots of editorial staff. So I thought this is probably a really good time to launch a service like Blottr.

Read the rest of this entry »

Case Study: Formica Blu (Italy)

April 10, 2012 in 5-10, Audio, Books, Case Studies, Consulting, Crowdfunding, Design, DVDs, Events, Freelancing, Italy, More than $100.000, Online courses, Original content, Reports, Science, Speaking, Special editions of content, Training, Video | No comments

The name of the publication and / or company

 Formica Blu

Established

2005

Web Address

www.formicablu.it

Form of the company

LLC

Describe your site or business in few words.

Elisabetta Tola, founder of Formica Blu, explains:

“Formica Blu focuses on journalism and science communication, using a cross-media approach that embraces paper, TV, radio and web. Beside our webzine and a web radio, we work as subcontractors for several news outlets (magazines, national and local radios, TV); we assist science editors, research groups and public organizations with information dissemination, communication plans, post-graduate training and audio-video productions. Although journalism (with that I mean our radio show “Radio3 Scienze” and our support to Wired, L’Espresso, Le Scienze, Mente&Cervello) guarantees us high visibility, the most of our profit comes from communication products. We also have independent science communication projects for which we seek bottom-up financing.”

Read the rest of this entry »

Case Study: GIGAZINE (Japan)

April 6, 2012 in 5-10, Banners - CPM / CPI, Blogs, Books, Case Studies, Entertainment, Japan, More than $100.000, News, Original content, Other, Technology | No comments

Based on the interview made on 07.04.2011 with Keito Yamazaki,GIGAZINE founder

The name of the publication and / or company

OSA Inc.

Established

April 2000

Web Address

gigazine.net

Form of the company

Business corporation (joint-stock company)

Describe your site or business in few words.

“GIGAZINE” is an online magazine. The name is coined from the words “gigabyte” and “magazine”, and relates to the fact that the website contains gigabytes of information.

The website has gained popularity by covering a variety of news topics, including contents related to Information Technology, current affairs as well as news at home and abroad. Review on software, hardware and online service, in addition to event reports and interviews are also covered.

Read the rest of this entry »

Case Study: Videonews.com (Japan)

April 3, 2012 in 5-10, Books, Case Studies, DVDs, Japan, Membership, Merchandise, More than $100.000, News, Original content, Special editions of content, Video | No comments

Based on an interview made 24.03.2011 with Tetsuo Jimbo, Videonews.com founder.

The name of the publication and / or company

Video News Network, Inc.

Established

April 1, 1996

Web Address

www.videonews.com

Describe your site or business in few words.

Videonews.com is Japan’s first internet news television specializing in news, and was set up by Japan’s pioneering video journalist, Tetsuo Jimbo. Mr. Jimbo saw the need for a truly independent news television station that did not rely on advertising revenue.

The main program available on Video News is “Maru-geki Talk On Demand” and “News Commentary”, both anchored by Mr. Jimbo and sociologist Shinji Miyadai. Past guests have included such big names as Japan’s prime minister and cabinet members. Staff meetings are held to decide on what topics to investigate, but the lineup can be changed in the event a major news story comes up. In March 2011, a camera team was sent in to report on the devastation of the Japan Earthquake for a special report.

Form of the company

Business corporation (joint-stock company).

Read the rest of this entry »

Case Study: Journalism.co.uk (UK)

March 22, 2012 in 5-10, Banners - CPM / CPI, Case Studies, Consulting, Events, Freelancing, Job Boards or Classifieds, More than $100.000, Original content, Speaking, Trade magazine, Training, UK | No comments

The name of the publication and / or company

Journalism.co.uk

Established

1999

Web Address

Journalism.co.uk

Form of the company

Ltd.

Describe your site or business in few words.

Journalism.co.uk is a digital B2B website serving journalists and media professionals. It offers news services about industry movers and shakers, directories and advice/panels. The business, Mousetrap Media, now also runs news:rewired events as a spin-off from the website, which are a key part of the brand.

It competes and is complemented by Holdthefrontpage.co.uk, Media Guardian, and the Press Gazette. There was ‘nothing very clever’ about the idea but it does well from recruitment advertising in journalism because it targeted a niche and brought that together. Even Media Guardian offered journalism jobs mixed in with marketing and PR. ‘That was the big idea. The editorial is key to me. This is not just about making money. Business ethos is about how do we support the editorial. It has been a long hard struggle.’

Read the rest of this entry »

Case study: Audioboo (UK)

February 28, 2012 in 5-10, Case Studies, Membership, More than $100.000, Other, Partnerships, Software, plugins or apps, Subscription, UK | No comments

The name of the publication and / or company

Audioboo

Established

2009

Web Address

audioboo.fm

Form of the company

Ltd.

Describe your site or business in few words.

Audioboo. Because sound is social. They are a mobile & web platform that effortlessly allows you to record and share audio for your friends, family or the rest of the world to hear.

“The idea for the media product came from two reasons. The first was my mum dying and I suddenly realised her voice had gone. She had an amazing life and it was such a pity that had all gone. In 2008 we were working with Channel 4 when they were going to launch DAB radio and we realised how great it would be to have a mobile device to record and take pictures and grab location. C4 said fantastic so we sketched and built it. However the recession happened and it was clear C4 weren’t going to launch so we thought we would build it any way and in March 2009 we launched. We put it in the App store and didn’t think much more of it. But then loads of journalistic producers found usage for it: the G20 protests for Guardian and Radio One listeners massively caught on. Lots of people started using it. So the growth was quite serendipitous as we realised we were hitting a great market. The USP of the product: We’re all about real-time spoken word, whereas Soundcloud is about musics. They don’t do real-time particularly well. Our content is about trying to find clips pretty quickly. It’s focus on spoken word and audio books.”

Read the rest of this entry »

Case study: Portal Parados (Spain)

February 23, 2012 in $20.000-$50.000, 5-10, Case Studies, Cost per Click (CPC), News, Original content, Spain | No comments

The name of the publication and / or company

Portal Parados

Established

2009

Web Address

www.portalparados.es

Form of the company

LLC (S.L in Spanish)

Describe your site or business in few words.

Portal Parados is a Spanish online website that delivers information about employment, learning courses, activities and psychological assistance to a particular niche audience: un-employed citizens. It has been launched in 2009, and since then it is the only website in the country dedicated to this type of audience.

Read the rest of this entry »

« Older entries